In the past two months, bakery businesses and their suppliers have been through greater upheaval than at any time since World War II.
Some saw virtually all their trade disappear overnight when pubs, restaurants and schools shut their doors. Other closed up shop over fears they would find it impossible to keep staff and customers safe from infection.
Meanwhile, those supplying the supermarkets saw demand soar as retailers struggled to keep bread and baked goods on shelves.
But, in many cases, businesses transformed themselves overnight, finding new routes-to-market – whether that is delivering direct to consumers or securing new retail listings.
Please take a few minutes to fill in our brief survey and help us get a picture of how coronavirus has affected the baking industry, and how it has reacted to the challenges.