Feature Synopsis May 2019: Gluten Free

This article will look at the untapped opportunities in the burgeoning gluten-free market, and what challenges there are in addressing them.

  • Publication date:  7 May 2019
  • Editorial submissions deadline: 5 April 2019
  • Editorial contact: abbie.dawson@wrbm.com

FINDING THE GAPS

This article will look at the untapped opportunities in the burgeoning gluten-free market, and what challenges there are in addressing them.

Topics will include:

  • What are the key opportunities in the gluten-free market? (For example, this could be food-to-go or artisan-style loaves)
  • Have attempts been made to tap these markets? If so, why have they failed?
  • What types of baked goods to gluten-free manufacturers still struggle to produce. Why is this?
  • How much a factor has cross-contamination been in slowing or preventing development of products to tap some of these opportunities

The feature will also give examples of gluten-free innovation, and look at work being undertaken to develop new ingredients.

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